Helping you innovate
Fundraising is hard.
Creating powerful asks that motivate your supporters time after time takes an investment in innovation. But whether it's finding new ways to increase existing income streams or attracting new audiences, many third sector organisations find innovation difficult. Not because they lack ideas, but because the need to steward donated funds carefully can mean avoiding any change or risk; even those necessary for future survival or growth.
That's where Wayforward can help.
We enable you to innovate safely by designing the best approach within your optimal budget. We'll work with your team, drawing from our extensive experience in both charities and agencies, while helping you avoid the high-price entry points of conventional agencies.
Making innovation sustainable.
Our ethos is to empower those we work with and we strive to leave our clients with skills or knowledge they didn’t have before. We'll coach a member of your team through the process so they are able to repeat at least parts of it without external support in future.
Our team
Wayfoward is a consultancy/agency hybrid. Our directors are experts in fundraising planning & activation, data strategy & analysis and marketing & communications.
We also work with a pool of seasoned individual providers of professional services who have 'big agency', blue chip experience. This means were able to pull together precisely the right knowledge and expertise for each individual project.
We use technology and working practices to strip out unnecessary overheads. This means we're able to provide bespoke, adaptable development within your budget. With the right people working collaboratively, there is always a way forward.
